The Covenant '25 Ball and Awards
The Covenant 25 Military Ball and Covenant 25 National Awards
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The National Armed Forces & Emergency Services Events (NAFESE) Team is delighted to announce the launch of the Covenant 25 Awards, marking 25 years since the modern Armed Forces Covenant was introduced.
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The term “Covenant” was first coined in the MOD booklet - Soldiering - The Military Covenant - in April 2000 and 25 years later over 12,000 companies have pledged their commitment and support to the UK’s Armed Forces.
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As part of NAFESE’s silver anniversary Covenant celebrations, the Covenant '25 Awards will form part of the 2025 Services Awards taking place on July 3rd at the Stadium of Light, Sunderland.
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The awards are a one-off occasion to honour and highlight those who have taken the Covenant pledge on board and to the highest levels of commitment and engagement with the military community.
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The categories are as follows:
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Most Outstanding Public Sector
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Most Outstanding Private Sector
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Most Outstanding Charity/CIC
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Criteria
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A business, brand, public body, company, sole trader or charity who has demonstrated a true commitment to the Armed Forces Covenant, going that extra mile in any number of aspects including charitable causes, employee engagement and support, public relations, as well as honouring the core values of the Covenant, pertinent to their category within the 25 year timeframe of the Covenant. ​​​
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To submit an entry simply email hospitality@nafese2023.com including nominations on why they meet the above criteria. Deadline Friday May 30, shortlisted entries announced June 4.
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The 2025 Services Awards
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It gives the NAFESE team great delight to introduce you to the 2025 Services Awards taking place on Thursday July 3 at the Stadium of Light, Sunderland.
The black tie evening will be a celebration of the ethos of service from the armed to emergency to volunteer services - it is sure to be some night.
The Services Awards will celebrate and showcase the very best of the Armed Forces and Emergency Services, as well as Volunteers.
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Winners will be announced on the night.
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Awards Timeline
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Applications Open: Monday March 10, 2025
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Applications Close: Friday May 30, 2025
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Shortlisted nominees announced (for both Covenant and Services Awards): Wednesday June 4, 2025.
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Winners announced on the Awards evening
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Services Awards Categories
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Most Outstanding Police (Individual, Unit or Veteran)
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Most Outstanding NHS/Healthcare (Individual, Unit or Veteran)
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Most Outstanding Fire Service (Individual, Unit or Veteran)
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Most Outstanding British Army (Individual, Unit or Veteran)
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Most Outstanding Royal Navy (Individual, Unit or Veteran)
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Most Outstanding Royal AIr Force (Individual, Unit or Veteran)
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Volunteer of the Year (covering such elements as Mountain Rescue, Lifeboat Personnel, Cadets Volunteers)
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Overall Outstanding Services Personnel of the Year (drawn from the above categories, please don’t nominate for this category).
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Awards Criteria
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Nominations are for the individual or unit (serving or former) who has gone the extra mile (in addition to their high level of work and service) during the designated time period, showed courage, gone above and beyond their duties performed whilst on duty, for charitable causes (including fundraising), sporting challenges or exemplary service whilst off duty in an extraordinary context.
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Nominations are to be sent to hospitality@nafese2023.com with the subject header “Services Awards” and the categories nominating for.
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Please detail as much evidence as possible, although the judging panel may require further evidence, should the nomination be progressed (this will be called for at a later stage).
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Anonymous nominations cannot be accepted.
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Privacy Policy
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If you require a copy of the privacy policy for the Services Awards please email hospitality@nafese2023.com with the subject header “Privacy Policy Request”.
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The judging panel decision is final.
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Good Luck everyone from the NAFESE team!
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* Awarding period classed from March 1, 2024 - March 1, 2025
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For remaining category award sponsorships please email hospitality@nafese2023.com
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NAFESE 2025 The National Armed Forces & Emergency Services Events (NAFESE) Team is delighted to announce the launch of their main event for 2025 - The National Armed Forces & Emergency Services Event 2025 (NAFESE 2025). NAFESE 2025 will take place on Wednesday April 9 at the Stadium of Light, Sunderland and Beacon of Light, Sunderland and it is the only National event celebrating the communities of both the forces and blue light services under one roof. NAFESE 2025 will be the third year of the event and the biggest to date, incorporating not one, but two sites adjacent to each other at the prestigious Sunderland Stadium of Light - home of the event for the past two years. The National Armed Forces & Emergency Services Event typically features a Recruitment & Resettlement Zone for those leaving the services, a STEM Village for visiting schools and colleges, a Regional Showcase Hub for local brands and firms to showcase themselves on a National stage and an Armed Forces Veterans Breakfast Club - open to all attendees and exhibitors on the day and featuring guest speakers. As mentioned, for the first time, NAFESE will be staged over two sites - The Stadium of Light and the Beacon of Light - and also for the first time, NAFESE will feature a trade show element for the forces and services…the only one of its kind in the UK covering ALL of the services. NAFESE 2025 is set to be the biggest event ever staged for the service family in more ways than one! Commercial Opportunities for NAFESE 2025 Main Event Partner/Sponsor Your company/brand name included in the title of the event 2 x 6ms x 2ms stands at NAFESE 2025 - one at the Stadium of Light site and one at the Beacon of Light site Full page editorial and full page advert in Eyes Front - the official national event magazine for NAFESE 2025 Opening speech for NAFESE 2025 by a spokesperson of your choice at the Armed Forces Veterans Breakfast Club Promotional video footage on your company from the NAFESE team in the lead up to the event Your company video footage on all screens within the Stadium of Light at NAFESE 2025 10 tickets for the Armed Forces Veterans Breakfast Club at NAFESE 2025 Your logo on all event literature in the build up and at all events Optional extra of a presentation area inside the Beacon of Light at NAFESE 2025 1 x tables of 10 at the Covenant ‘25 Gala Ball held in London on April 2 (more info to be sent) Your company colours displayed on the entire outside of the Beacon of Light in the evening ahead of NAFESE 2025 Your logo on the cover of the Covenant ‘25 Anniversary Brochure inside the NAFESE Directory for 2025 Full page welcome, full page editorial and full page advert inside Covenant ‘25 Anniversary Brochure inside the NAFESE 2025 Directory Associate Sponsor Associate Sponsorship of both NAFESE 2025 1 x 6ms x 2ms stand at NAFESE 2025 at the location of your choice (either Stadium of Light or Beacon of Light sites) Full page Advert inside Eyes Front - the official magazine for NAFESE 2025 6 tickets for the Armed Forces Veterans Breakfast Club at NAFESE 2025 Your logo on all event literature across all events 1 x table of 10 at the Covenant ‘25 Gala Ball on April 2nd in London Your logo on the cover of the Covenant ‘25 Anniversary Brochure inside the NAFESE 2025 Directory 1 x full page advert inside the Covenant ‘25 Anniversary Brochure inside the NAFESE 2025 Directory STEM Village Sponsor 1 x stand space at the entrance to the Village 1 x full page advert in the event brochure Your logo on signage within the STEM Village Half page editorial feature in NAFESE 2025 Community Directory Regional Showcase Hub Sponsor 1 x trader stand space at the entrance to the Hub 1 x full page advert in the event brochure and various features in local press Your logo on signage within the Hub Selfie Frame Sponsor Your logo on the selfie frame used by the official photographer at NAFESE 2025 1 x exhibitor stand space at NAFESE 2025 1 x full page advert in the event brochure at NAFESE 2025 Exhibitor Stands - Stadium of Light 1 x full stand space at the NAFESE 1 x full listing in the official event brochure and online Stakeholder Engagement Package Do you feel you are a viable stakeholder to the NAFESE but can not make the event? We have the Stakeholder Engagement Package available allowing you presence there on the day. The package includes: Quarter Page space within the event brochure Promotional items of your choice to the event bag Both items are handed out at the Breakfast Club and Exhibition Please email hospitality@nafese2023.com for further information and pricing.